Project Description
A simple, powerful tool for setting marketing goals and tracking performance.
Challenge
Businesses across South Africa needed an intuitive tool to set measurable marketing goals, assign tasks, and track progress—without the complexity of enterprise systems.
Solution
We worked hands-on from ideation to delivery, hiring engineers, running sprints, and ensuring every detail worked for marketers and managers. Using TypeScript and Node.js, we created a fast, scalable platform with simple dashboards that teams love.
Impact
The product is now trusted by multiple South African businesses to centralize marketing KPIs and provide clear visibility into campaign ROI—making marketing operations easier and more rewarding.